We have been making good progress in this area and by AW20, 70% of Craghoppers products will be made using recyclable materials, compared to 12% in AW19. We have also increased the amount of recycled materials within each individual product, we use yarns which have been sourced from suppliers that are certified by the Global Recycled Standard (GRS).
Making product to last is the key ingredient to sustainability. We are so proud of the quality of our clothing that we offer a Guarantee for Life.
We have an agreement with a repair service provider which is free of charge for our consumers. This extends the life of all our products.
We ensure that we have zero landfill even for damaged stock. We donate stock to Newlife, the Charity for disabled children. Profits from the sale of this stock help to provide essential equipment for disabled children, medical research into birth defects and help fund campaigns at local and national government level.
The majority of the cotton used in our product is BCI Cotton. As members of BCI, we ensure that our cotton meets the highest standards for sustainability, for workers conditions and that the right price is paid for the cotton. We call this the holistic approach to cotton production. We believe that cotton is the most sustainable mainstream commodity and BCI cotton is best.
We are proud members of Bluesign and we work with other Bluesign partners around the world. Bluesign is a globally recognised standard that ensures our materials are manufactured using kinder dyestuff and less water with the least harmful chemicals as possible.
We go beyond compliance and adhere to all EU Reach regulations. Since 2019, all our gear uses 100% PFC free fabrics, ensuring we have the best chemistry in all our water repellent finishes.
For our full list of restricted substances can be seen here.
We have taken a stand against the use of Down in all our products and now only offer man-made fillings in all our insulated products. Our man-made insulation is hypo-allergenic, dries faster than it’s Down counterpart and offers as much warmth as Down.
We are also proud members of the Higg Index to practically measure all our production facilities in our supply chain to assess their environmental sustainability. This benchmarking tool helps us raise the bar on our sustainability efforts and gives us practical targets everywhere.
We joined this group to find a solution to Microfibre leakage into our oceans. We are working with the research programme to find better fibres, yarns and fabrics for our collections.